Pippa Goodman - Foresight Factory

Client Partner

Pippa is a client partner at Foresight Factory (formerly known as Future Foundation). She leads ongoing work for clients in retail, health and fmcg to identify and size the most significant trends for their business in the future consumer landscape, and how to respond. She also leads multi-market consultancy projects to map the future landscape and identify new opportunity spaces for clients.  Most recent briefs have explored the Future of Play, and the Premium Cruise Experience in 2030.   

Pippa's career with FF has spanned 10 years and a number of roles during that time - including Commercial Director, as well as a short sabbatical. She is a regular speaker at industry conferences and events.

About Foresight Factory

For over 20 years, Foresight Factory has been the leading data-led trends agency. Drawing primarily on proprietary global surveys and algorithms, our data experts identify consumer trends, prioritise those that matter most and forecast consumer demand.  Via our trends platform, Foresight Factory Online, clients have 24/7 access to trends and data that give them the answers to their strategic challenges.  Across four offices, Foresight Factory works with over 250 global clients - ranging from adidas to Samsung and BMW to British Airways - to help them apply the right trends for their objectives and growth.