Pernilla Jonsson - Kairos Future
Partner & Director Consumer Markets Innovation
Pernilla Jonsson is a partner of Kairos Future and heads the
Consumer, Market and Innovation business area. She holds a Ph.D in
business administration and specializes on consumption, brands and
lifestyles. Her clients is mostly multinational companies where she is
involved in projects concerning innovation, market and brand strategy.
Pernillas has a vast experience as an entrepreneur, researcher and consultant. She has written several books and influential reports on consumption, food, commercial culture and lifestyles and is an appreciated lecturer and course leader.
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